Advocacy is the art of persuasion and influence underpinned by the science of robust, evidence-based policy positions. Advocating for a business environment conductive to enterprises creation and development is the core function of any EBMO. The key to effective advocacy is knowing what you stand for, what you want to achieve, who you will need to convince, and how you will go about it. 



Have a look at our "hands-on" guide for Effective Employers' and Business Members Organizations on Lobbying and Advocacy (the guide is under preparation and will be available by the end of January, 2018) 


Feel free to download our ready-made, customizable presentation on Lobbying and Advocacy in following languages:

English  PPT Icon French PPT Icon  Russian  PPT Icon Spanish PPT Icon



Go through our practical checklist to review the effectiveness of your organization versus the best practices and to make sure you keep on track in each element contributing to the organizations' success 


Our Additional Tools section is developed to further support Employers' and Business Members Organizations in becoming more and more relevant and effective by providing useful materials, documents and templates regarding Lobbying and Advocacy.

  • Feel free to download our working guide on strategic communication based on research and evidence for more effective advocacy of Employers' and Business Members Organizations 
  • Feel free to download the presentation on Political Analysis for Professionals of Business Associates. Tools described in this presentation are given as sample that could be adapted and tailored according to the aims of the Employers' and Business Members Organizations  PPT Icon



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