You are a board member ...
|What are your role and responsibilities as Board Member of a Business Members
|What should be your primary considerations when it comes to
|How do you ensure the development of membership strategies and revenue building
approaches which are best suited to the needs of your BMO?
|Do you apply the essentials of strategic planning?|
|Do you ask yourself: how do others do?|
If you have recently decided to take a new role as Board Member of a BMO;
if you want to refresh your knowledge, challenge yourself and look outside the box or
if you want to increase your effectiveness as BMO Board Member ...
... Join for FREE this Massive Open Online Course (MOOC)
and explore these questions from a global and hands-on perspective!
For more information, you can contact the Employers Activities Programme of the ITCILO
Jeanne Schmitt: email@example.com / +390116936887
Why such a MOOC?
Business Member Organizations (BMOs) have an essential and unique part to play in sound social and economic development.
With a diverse membership drawn from different sectors, regions and sizes of companies, BMOs interact with public authorities, as sources of information on the major constraints affecting private sector as well as partners in discussing and co-designing more sustainable business environments.
Acting as employers’ representatives, they also play an important part in tripartite national social and economic consultation bodies and as negotiation partners in the framework of collective bargaining and social dialogue at national, sector or enterprise level.
They also have a very important role as providers of business development services: in exchange for membership fees, members increasingly expect, tangible, quality services such as information, advice and training in the areas of labour law, human resources management, access to finance, trade promotion etc.
Finally, as member-driven organizations, they are confronted with complex issues in managing their internal resources, balancing member’s interests, engaging with their membership and stakeholders as well as maintaining a sound revenue base.
So, what does it mean to sit on a Board of such an organization?
Board Members in BMOs are the ultimate decision-makers. Critically, being on the board of a BMO means having to master a complex set of tasks and being able to take a strategic view on decisions to be taken. It also implies adopting a perspective on strategic planning, governance, income generation or membership management that is unique to these type of organizations. It is mostly on the job learning.
This MOOC is the first and only learning solution which provides an introduction to current and future Board Members on what is generally expected from them and how they can contribute to and shape the strategic direction of the organization. Through a mix of inputs (micro-lessons, readings), experience sharing (case studies, video interviews), practical tips (boardroom checklists, crowdsourcing of solutions) and interactions between peers (discussion fora), participants will gain both knowledge and practical skills to enhance their role as effective Board Members of a BMO.
How does it work?
The MOOC is a
|[Massive] ie. available to a large number of participants, the main requirement being to be sitting on a BMO board of directors or about to do so. Working command of English is also a must.|
|[Open] ie. it is free learning solution. Time requirements to follow the MOOC are kept to a minimum (3 hours a week) in order to make it compatible with professional commitments. The overall duration of the course is 5 weeks.|
|[Online] ie. the course can be accessed on an internet platform. Registration is also made online. Each week, new content will be displayed and participants invited to interact, learn and share their experience.|
|[Course] ie. the objective is for participants to improve their effectiveness in their role as BMO Board Member. The learning is chunked into 5 modules: • Module : Business Member Organizations today and in the future • Module : Governance of Business Member Organizations • Module : Development of Membership Strategies • Module : Revenue Building in Business Member Organizations • Module : Essentials of Strategic Planning.|
For each module, knowledge acquisition and interaction will be tested and monitored.
The overall MOOC will also be systematically evaluated.
What’s in it for me?
The MOOC aims to
Here some of the practical benefits and take-aways delivered by the MOOC-
enhance specific skills and competencies tailored to the role you have as a Board Member in your BMO;
give value to your experience and boosts your own personal development;
include practical tips and quick gains that can make a difference tomorrow in a Board room;
provide an opportunity to learn from your peers from all around the world and from the innovations and best practice developed in other BMOs;
help you build sound foundations for your BMO and add value to your engagement in the organization.