Communication for development

Communication for development

Communication for development

Innovating and designing for social change

7–10 Julio 2020
El curso está disponible en English

This course takes a practical approach to communication for development to effect real change. It brings together professionals, academics, and creatives and gives them a collaborative space to leverage their collective intelligence. The goal is that they learn from our instructors as well as from one another.

Are you ready to collaborate with 40 bright communication professionals?

Key features
INSPIRING IDEAS

Collaborate with a small team to create a human-centered communication project

SKILLED SPECIALISTS

Discuss timely topics with communication experts from the United Nations and other international organizations

ENGAGING EXPERIENCES

Join meaningful discussions, thought-provoking presentations, and practical workshops

INNOVATIVE TOOLS

Get familiar with the tools powering global communication initiatives

Presentación del curso

This course takes a practical approach to communication for development with the aim of effecting real change. It brings together professionals, academics and creatives and gives them a collaborative space to leverage their collective intelligence. The intention is that they learn from our instructors, as well as from one another. Are you ready to collaborate with bright communication professionals?

¿Quiénes participan en este curso?

The course is for development professionals, policy-makers, academics and creative professionals.

tunnel of comms people
What topics does the course cover?

In this course, participants work together to find meaningful solutions to specific challenges.

Three key topics for this year's course include:

  • Apps and tools
  • Visual storytelling
  • Low-tech development projects

As always, participants are encouraged to share relevant work-related experiences and discuss what inspires them about the current communication landscape.

What will I learn?

Participants explore communication ideas, from low-tech with a local reach to high-tech with a global reach, that are immediately applicable to their work.

Three areas of study for this year's course are:

  • Internet-free, low-budget communication projects
  • Video, graphics, and mobile photography tools
  • Storytelling across different platforms and social media

Participants will be challenged to work on larger communication initiatives, which may comprise but are not limited to social media campaigns.

What did participants learn about last year?

Last year's speaker sessions included experts from the International Organization for Migration, UN Enivronment, the International Labour Organization, the International Committee of the Red Cross, and the United Nations.

Over four days, six specialists spoke with participants on the following topics:

  • Low-tech hacks in West Africa
  • Environment-focused storytelling for global campaigns
  • Five ideas that work for communication and advocacy
  • Telling difficult stories of war, conflict, and the missing
  • United Nations campaigns including The People's Seat
  • How to avoid stereotypes in communication efforts

In-house learning and training experts facilitated the course materials and processes.

What will I be able to do?

Participants that take this course use the design thinking process to craft wide-ranging communication products and development-driven stories.

Here are three things you'll be able to do after taking this course:

  • Use new tools and apps to improve communication efforts
  • Develop communication approaches that consider cultural differences and multiple audiences’ needs
  • Tell meaningful and engaging stories that stand out, both online and offline

This course aims to help participants use the design thinking process, which includes building empathy for key stakeholders, defining user personas, and understanding user journeys.

What did participants do last year?

Last year's course opened with an examination of seven real interactive stories and a discussion about different human-centered storytelling approaches.

Participants later broke into teams and used design thinking to solve specific communication-related challenges related to:

  • Migrant workers in South Africa
  • Air pollution in urban India
  • Corruption in Nigeria
  • Sexual harassment in international organizations
  • The future of work
  • Online hate speech

On the last full day of the course, teams created Instagram accounts and implemented social media campaigns to promote their design solutions.

Why should I join?

This course is designed for a diversity of profiles: those who are already working in communication and want to learn new skills, those who are interested but haven’t yet started, and those who need specific guidance.

Here are three reasons to take this course:

  • The trainers are international experts in communication, training, and development.
  • Participants flex their creativity through collaborative projects, hands-on exercises, and interactive speaker sessions.
  • Toward the end of the week, the group retreats to a local, socially- and environmentally-conscious spot for a very Italian evening event: aperitivo!

At the conclusion of the course, participants receive an ITCILO Design Kit, a physical tool that helps teams take a human-centered approach to problem solving. 

 

Highly recommend the #C4D course at @ITCILO. I learned so much about #innovation for #socialchange and had so much fun building communication strategies from scratch with experts from all over the world.

Marina Humblot
Communication Consultant, ILO
 

Grazie mille @ITCILO for an interesting course that mainly refreshed my brain on comms and campaigns in particular. Ready to put this knowledge to use! #c4d #itcilo

Dimple Sokartara
Communications Manager, EGI
 

Huge thanks to the @ITCILO team for an expertly-crafted #c4d programme full of hands-on experimentation and learning. For anyone interested in visual communications, storytelling or cross-cultural advocacy, I highly recommend this course.

Claire Anholt
Communication Specialist, United Nations

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