This free, high-quality video-based course is designed to empower young trade unionists with the tools, strategies, and inspiration needed to lead effective campaigns and advocacy efforts for youth rights in the workplace.

Developed by the Programme for Workers’ Activities (ACTRAV) of the International Training Centre of the ILO (ITCILO) in close collaboration with industriAll Europe, this course is part of the Young Social Dialogue Champions Academy initiative, co-funded by the European Union.

Hosted on the ITCILO's eCampus platform, the course brings together expert insights and practical approaches to spark change, build solidarity, and amplify young voices in social dialogue across Europe and beyond.

This video-based course is tailored for:

• Young trade union leaders seeking to boost their advocacy impact.
• Youth activists working within or alongside the labour movement.
• Communication and education officers in workers' organizations.
• Anyone passionate about youth rights, social justice, and inclusive dialogue.

Across 8 dynamic video pills, participants will explore:

• The critical role of youth in shaping modern trade unions.
• How to plan and lead compelling advocacy and campaign strategies.
• Using AI, storytelling, and social media to engage new audiences.
• Boosting communication and education for lasting trade union transformation.
• Real-world examples from ITCILO experts, ACTRAV specialists,  Trade Union leaders, and strategists.

Each video pill features mini-biographies of experts, targeted questions, and thematic case studies ranging from global campaigns like #CoffeePeople to ethical AI integration in union operations.

The course includes:

1. Introductory Module with learning objectives and pre-course assessment.
2. Eight Video Pills, each structured with expert insight and three guiding questions.
3. Post-course Assessment to validate learning.
4. Satisfaction Survey to provide feedback.
5. Digital Credential (ITCILO Certificate) to certify course completion.

Timeline: Participants can begin anytime and learn at their own pace.

• Be inspired by real union leaders and digital strategists who are reshaping advocacy with cutting-edge approaches.
• Build practical skills in communication, campaign planning, data storytelling, and more.
• Join a growing movement of young trade unionists across Europe committed to making workplaces fairer, more inclusive, and just.
• Shape the future of trade unionism, with tools that are not only relevant today but form a lasting digital legacy for years to come.

This course was developed in collaboration with industriAll European Trade Union, the voice of 7 million industrial workers united in 181 trade unions across Europe.

The initiative is part of the wider work under the Young Social Dialogue Champions Academy, and is co-funded by the European Union in support of youth empowerment, democratic participation, and inclusive social dialogue within the labour movement.

Join now on eCampus and become a Social Dialogue Champion!

For further inquiries, contact: actrav_turin@itcilo.org